(1906-1969) US psychologist and sociologist whose The Invasion from Mars: A Study in the Psychology of Panic: With the Complete Script of the Famous Orson Welles Broadcast (1940), "with the assistance of" Hazel Gaudet and Herta Herzog, prints for the first time the script by Howard Koch for Orson Welles's 30 October 1938 Radio broadcast of H G Wells's The War of the Worlds(April-December 1897 Pearson's; 1898) as part of an extensive quantitative analysis and evaluation of the reasons that drove several million Americans to hear this transparently fictional Halloween broadcast as the ongoing report of an actual Invasion. Though published only two years after the event, The Invasion from Mars provides an analysis of the event which has not seriously been questioned. He notes here that listeners who tuned in during the programme were very much more likely to be fooled than listeners aware from the first that the broadcast was a regular instalment in the Mercury Theatre on the Air anthology series. While also emphasizing the relative newness of radio, Cantril then broadens his focus to the mechanisms and dynamics of listener behaviour in general. [JC]
see also: The Night that Panicked America.
Albert Hadley Cantril
born Hyrum, Utah: 16 June 1906
died Princeton, New Jersey: May 1969
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